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A day with a BILLIONAIRE! Join Rich Kids of Instagram’s Emir Bahadir as he works out and shops!

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Rich Kids of Instagram meets a Manhattan gym floor for one billionaire’s actual workday.

LA Muscle TV built its reputation filming elite athletes and hardcore lifters, so when the channel turned its cameras on a real estate heir instead of a bodybuilder, it needed a hook. That hook was Emir Bahadir — a fixture of the Rich Kids of Instagram scene, co-founder of the luxury brokerage RLTY NYC, and heir to a prominent Turkish construction dynasty. The resulting episode trails him from a punishing morning workout in New York City straight into a designer shopping run, framing his day as a case study in how the ultra-wealthy actually spend their hours.

• Emir Bahadir, heir to a Turkish construction dynasty and co-founder of the luxury brokerage RLTY NYC, is the subject of the LA Muscle TV feature, also cataloged under the title “How Billionaires Train.”
• The episode opens with Bahadir’s high-intensity NYC workout session, led by personal trainer Sofia, built around his jet-setting schedule.
• Bahadir built his public profile through the Rich Kids of Instagram community and reality television appearances documenting his access to private jets, yachts, and exclusive fashion.

The Professional Identity of Emir Bahadir

Before the cameras ever caught him mid-rep, Bahadir had already made a name for himself well outside the gym. He comes from a Turkish family with deep roots in construction, and he’s parlayed that inherited capital into RLTY NYC, a luxury real estate brokerage he co-founded to serve the same high-net-worth clientele he socializes with. That dual identity — operator and influencer — is exactly why LA Muscle TV picked him: he’s not a bodybuilder cosplaying wealth, he’s a working entrepreneur whose day genuinely includes both spreadsheets and Bergdorf’s.

His larger public footprint comes from the Rich Kids of Instagram community, the loosely affiliated group of heirs and young executives who turned private-jet interiors and yacht decks into a recognizable social media genre. Bahadir’s reality television appearances built on that same material — private aircraft, marine hardware, and the kind of fashion access most people only see behind velvet rope.

Sofia’s Session

The workout segment is where the episode earns its “How Billionaires Train” tag. Personal trainer Sofia runs Bahadir through a high-intensity session designed around the reality of his calendar — someone who might be on a flight to Istanbul or a closing call in Manhattan by early afternoon doesn’t get the luxury of a two-hour gym block. The footage treats the session less like a bodybuilding routine and more like a maintenance program: short, intense, and built to fit around meetings rather than around it.

How Billionaires Train — the exact file name LA Muscle TV gave the episode when it went into the archive.

That framing matters for LA Muscle TV’s audience specifically. The channel’s regular viewers are lifters and fitness obsessives, and pitching Bahadir’s routine as efficient rather than extreme is a deliberate contrast with the marathon training footage the platform usually runs.

From the Gym Floor to the Boutique Racks

Once the session wraps, the episode shifts hard into consumer territory. Bahadir moves through luxury boutiques and designer shopping stops, and the footage uses that stretch to sketch out how he actually structures a day — executive obligations at RLTY NYC on one side, high-end socializing and fitness on the other, with very little dead time in between. It’s the same balancing act that shows up across the Rich Kids of Instagram feed: work hard enough to fund the lifestyle, then document the lifestyle in real time.

Viewers curious about how that kind of wealth shows up in physical real estate rather than shopping bags can find plenty of comparison points elsewhere in the space — from an ultra-modern $65 million Beverly Hills mansion to a 116-foot Sunseeker superyacht tour, both of which sit squarely in the same territory Bahadir’s own social feed traffics in.

The Rationale Behind LA Muscle TV

LA Muscle TV isn’t a lifestyle outlet by default — it’s a fitness brand, and its decision to profile Bahadir signals how far “training content” has stretched to chase audience crossover with the influencer economy. Pairing a legitimate strength routine with private-jet-adjacent glamour is a formula built to pull in both gym regulars and the much larger crowd that follows Rich Kids of Instagram accounts for the aspirational spectacle alone.

Bahadir’s episode landed as one entry in that “How Billionaires Train” catalog, and the format only works if there’s a next name to slot into it — another RKOI-adjacent heir, another trainer, another gym in another city. For now, Sofia’s session with Bahadir is the one on record, and it’s the version LA Muscle TV chose to put its brand behind.